{"id":10822,"date":"2022-06-10T07:58:03","date_gmt":"2022-06-10T07:58:03","guid":{"rendered":"https:\/\/getonstream.com\/?p=10822"},"modified":"2022-06-10T07:58:08","modified_gmt":"2022-06-10T07:58:08","slug":"how-much-does-youtube-pay-for-live-streaming","status":"publish","type":"post","link":"https:\/\/getonstream.com\/how-much-does-youtube-pay-for-live-streaming\/","title":{"rendered":"How Much Does Youtube Pay For Live Streaming? – [It Will Shock You]"},"content":{"rendered":"\n
Youtube live streaming has become a lot more popular over the past year. We are seeing a lot of improvements in the streaming platform and lots of big streamers moving over from Twitch. You may have seen this and wondered how much Youtube pays for live streaming.<\/p>\n\n\n\n
You are potentially thinking about starting a stream yourself or are just wondering about how much money your favorite streamers are making. Let’s jump in and take a look at how much money you can make streaming on Youtube.<\/p>\n\n\n\n
Youtube pays streamers in multiple ways for live streaming. Creators have the ability to earn money through Ad Revenue, Superchats (Donations) and members on their channel. Some streamers will also get third party sponsorships from companies to make more money.<\/strong><\/p>\n\n\n\n There are multiple ways Youtube live streamers can make money on their stream. The main source of revenue for Youtube videos is ads but creators have a few different ways to make money<\/strong> while live streaming. Let’s take a look at them.<\/p>\n\n\n\n Ad Revenue has always been the main source of revenue on Youtube videos. Streamers can also earn money from ads on their live streams. Ads will play at the beginning, during and after the live stream.<\/p>\n\n\n\n Streamers get paid on a CPM basis (Per 1000 Views) for ads.<\/strong> There are lots of factors that influence how much a channel gets paid per 1000 views. Below is some of the main factors.<\/p>\n\n\n\n Age <\/strong>– The age of your audience will affect how much you get paid. For example, advertisers are more likely to spend money on a 30-year-old audience with disposable income rather than a 14 year old kid. <\/p>\n\n\n\n Country<\/strong> – Where your audience is from will determine how much you get paid. A United States audience pays much more than an audience from India for example.<\/p>\n\n\n\n Niche<\/strong> – The niche or category that you stream in will determine your CPM. For example, gaming videos have much lower CPMs than Finance videos. This is because finance companies are willing to pay a lot of money to reach their audience whereas gaming companies may not have as large of a budget for advertising.<\/p>\n\n\n\n These are just some of the main factors which influence what sort of CPM you will get from Youtube.<\/p>\n\n\n\n To calculate your revenue from ads you can use the formula:<\/p>\n\n\n\n Revenue = CPM x (Views\/1000)<\/strong><\/em><\/p>\n\n\n\n The CPM number includes Youtube cut of the revenue. When you look in your Youtube dashboard you will see another number called RPM. This is how much the Streamer actually takes home after Youtubes cut.<\/p>\n\n\n\n To give you some context you can see two of my channels below. One is in the finance Niche and the other is the Streaming niche. There is a massive difference in RPMs.<\/p>\n\n\n\nWays To Monetize A Youtube Live Stream<\/h2>\n\n\n\n
Ad Revenue<\/h3>\n\n\n\n